One of the most popular questions which our potential customers usually ask is the following question: which domain name to choose for work with western search engines?
However, it`s good when this question is asked at once, but not at the stage when it is necessary to promote a site for the residents of Lincolnshire with the domain "ru" in Google.co.uk.
I want to clarify one important point: there are two levels of geo targeting:
- A country level
- A level of a city or region (state, province, etc.)
In terms of promotion these levels are two separate planets with almost different methods of promotion. We`ll consider only geo targeting at a country level and main questions related to this theme in this article. We will speak about choosing a domain name, using "correct" language, hosting and other small but important tricks:
- Correct geo targeting: general provisions
- Choosing a domain name for sites promotion in the U.S. and Europe
- Countries localization within the same domain
- Other factors related to geo targeting
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