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Thursday, April 19, 2012

Who's Actually Using Second Screen TV Apps

 

As the tablet and smartphone markets grow, so too does the tendency for people to use these devices while watching TV. The trend has given rise to a crop of second screen apps that enable users to supplement the TV-watching experience with content from the Web and social media chatter.

The vast majority of tablet and smartphone owners use them while watching TV, according to the latest research. But who are these people? And how are they using their devices to enhance television?

 

View full post on ReadWriteWeb

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